Copywriting

September 22, 2020• Copywriting

How to Convince People to Buy What You’re Selling With One Line of Copy

The other day someone surprised me when she wrote to thank me for a webinar she didn’t watch....

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September 1, 2020• Copywriting

How to Name Your Product, Get Clicks & Make Sales

Tomorrow is my birthday! It’s going to be good (like 4 scary-movie-rentals-in-one-sitting good),...

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August 18, 2020• Copywriting

Positioning Statement Templates (Plus, 2 Examples on How to Use Them!)

One time in Vegas, I went to this fancy restaurant with a flower tunnel entrance for a...

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